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Table 12: Public Awareness
Jurisdiction Type of Communication Program Evaluation
Argentina Websites, bank documents, and advertising by banks None
Australia APRA website; ASIC website (Moneymatters) None
Brazil Website, media reports None
Canada
Web site, TV and print advertising, outreach, call
centers, brochures, and membership decals posted in
banks
Quarterly surveys
France
FGD websites, banks provide information, FGD
provides oral and written information
None
Germany
Through credit institutions (legal obligation), DGS
websites, supervisors’ website
Federal Financial Supervisory
authority controls how financial
institutions provide information and
analyzes complaints from depositors.
Hong Kong
Integrated public awareness program through mass
media advertising campaigns and public education and
outreach programs
Opinion surveys conducted twice a
year
India Annual reports, booklets, website information None
Indonesia
Communication policies, website information,
advertising, brochures and stickers
Annual surveys
Italy Member banks, pamphlets None
Japan
Pamphlets, information posters in banks, websites,
mass media announcements, official speeches,
university lectures
Annual surveys
Korea
Advertisements in media, public places, public
transportation and websites, other PR materials
Telephone survey every year
Mexico
Website, public awareness campaigns, booklets, media
outreach, advertising, call center.
Surveys in June and November 2011
Netherlands website and publications from consumer organizations Ad hoc research
Russia
Public awareness, website, monitoring media, written
information for distribution, press releases, toll-free
calls, letter to depositors
Regular (annual) public surveys,
monitoring of media for assessing
positive and negative comments
Singapore
Media announcements and conferences, advertising,
scheme member platforms, consumer guides, DIA
website, call centers, community platforms.
Public surveys every two years
Spain Central bank website None
Switzerland Official website and information provided by banks Ad hoc surveys
Turkey Notices in banks, websites, quarterly reports None
United
Kingdom
Advisory panel for banks, advertising, leaflets, annual
report, websites, information published in banks
Regular research and evaluations of
market reactions
United States
Information posted in banks, FDIC website, call
centers, public awareness campaigns, online consumer
assistance, FDIC consumer news, participation in
seminars and videos.
FDIC monitors the effectiveness of
campaigns on an on-going basis